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Increase Your Sales… September 11, 2008

Posted by Virtual Assistant in Digital Coaching, Fun Stuff, Interent Marketing, Internet Marketing, Marketing, Productivity Coaching, Virtual Services, Web Marketing, entrepreneur, small business, solo professional, solopreneur.
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In the Mind of the Customer

In the Mind of the Customer

Have you ever wished you could understand how your customers think?  After all, how much easier would it be to generate business and how much more value could you provide to your customers?

Henry Pellerin, has graciously provided some great, eye-opening information about learning how to understand your customers and build effective long-term relationships with your customers.

Grab your spot here!

In case you don’t know Henry, he is the President of VantaEDGETM where he helps companies dramatically improve their sales.  What is interesting about Henry is that he is not some sales guru that is untouchable.  In fact, quite the opposite, he actually gets out in the trenches.  He feels that is the best way to truly be able to understand and develop programs that help people.

When you visit this website you will see a f*ree video that describes some statistics on what customers, business owners, and buyers are saying about you. 
There is also a free report that provides a few valuable tips to help you understand your customers and build long-term relationships so you can:

  • be more effective at sales and business development – more sales with less effort.  
  • understand customers better – to have customer relationships that pay and last a life-time
  • see the importance of selling value instead of competing on price – understanding how to effectively communicate value
There is no obligation to get this information, so grab it by clicking here!

I think you will find this information very valuable.

Oh and I almost forgot to mention that Henry also put together some case studies of sales professionals, business owners, and coaches that explain the details on how they have used this information to increase their business.

Who Is Your Website Audience? July 25, 2008

Posted by Virtual Assistant in Digital Coaching, Internet Marketing, Marketing, Productivity Coaching, Virtual Services, Web Marketing, entrepreneur, small business, solo professional, solopreneur, web design.
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Understanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more.

What is the age level and what kind of knowledge does your audience have? A layman might linger around a general site on gardening, but a professional botanist might turn his nose at the very same site. Similarly, a regular person will leave a site filled with astronomy abstracts but a well educated university graduate will find that site interesting.

Take your audience’s emotional state into consideration when building your site. If a very irritated visitor searches for a solution and comes across your site, you will want to make sure you offer the solution right up front and sell or promote your product to him second. In this way, the visitor will put his trust in you for offering the solution to his problems and is more likely to buy your product when you offer it to him after that.

When you design the layout for your site, you have to take into account the characteristics of your audience. Are they old or young people? Are they looking for trends or are they just looking for information served without any icing on the cake? For example, introducing a new, exciting game with a simple, straightforward black text against white background page will definitely turn prospects away. Make sure your design suits your site’s general theme.

Try to sprinkle colloquial language in your sites sparingly where you see fit and you will create a sense that your audience is on common ground with you. This in turn builds a trusting relationship between you and your audience, which will come in useful should you want to market a product to your audience.

Free Virtual Assistant Test Drive… July 11, 2008

Posted by Virtual Assistant in Administrative Assistant, Fun Stuff, Marketing, Productivity Coaching, Virtual Admin, Virtual Services, entrepreneur, small business, solo professional, solopreneur, virtual assistance, virtual assistant.
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I cannot wait for the 16th. I am going on a very much needed vacation!

Just thinking about being in the sun by the pool has totally inspired me to be giving! So for a limited time I am offering a fabulous deal…

FREE Virtual Assistant

FREE Virtual Assistant

But you have to hurry because it will only be available in August 2008!

If you have always wanted to try out a virtual assistant or just have some extra tasks you haven’t been able to complete, get them done for FREE!

In August you can Test Drive our services! When you purchase just 2 hours of administrative or light marketing services you will receive 2 hours FREE! Now that’s buy one get one!

Our usual Test Drive is great but you have to buy five hours in order to get your free 2 hours – I told you I was feeling generous!

Visit us today and fill out the form on our contact page to inquire about this specific Test Drive program!
http://www.ondemandvirtualservices.com/contact.htm

5.5 Tips That Boost Your Subscriber Profits July 7, 2008

Posted by Virtual Assistant in Digital Coaching, Interent Marketing, Internet Marketing, Marketing, Productivity Coaching, Web 2.0, Web Marketing, eNewsletters, eZine, entrepreneur, small business, solo professional, solopreneur.
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List Hero has been great and the guys over there were great about getting more information to give you guys. Here’s a must read article from the creator - whether you are a virtual assistant, coach or any business owner looking to grow your list…

5.5 Tips That Boost Your Subscriber Profits
By Brian Terry
Have you ever wondered how you can make the subscribers on your list
more responsive? Here’s what I mean… I’m sure you’ve done this
before, you send your subscribers one email after another full of
valuable, useful content, then you make a recommendation to a product
and virtually no one orders through your link. Sound familiar?
It took me many years of trial and error to create this list of 5 tips
that help you boost your subscriber profits.
Pay close attention to what I’m about to reveal because it can and will
increase your listbuilding profits.
Tip 1: Use double optin subscriptions
Getting people to confirm their subscription ensures you have people on
your list who definitely want to hear more from you. This is one of the
most important steps to take because it helps you to build a quality
subscriber list. Remember listbuilding is about quality not quantity.
Tip 2: Use personalization
It’s been proven time and time again that personalization significantly
increases the effectiveness of your communication with your
subscribers. By including your subscribers name in the emails you send
them gives the message a sense of it’s being sent just for them and
no-one else.
Tip 3: Train your subscribers
For every 2 emails you send out that are content orientated send out 1
email that’s an honest recommendation you make for a product you think
will help them. Train your list to expect to receive offers from you
that will be of use to them.
Tip 4: Regularly survey your subscribers
Find out what your lists wants, then give it to them. Simple. You could
ask them questions like what’s their biggest problem online as well as
ask other demographic style questions. This helps you to build a
profile of your subscriber and gives you great understanding as to how
you can help them better and what offers they’re more likely to respond
to.
Tip 5: Give your list special offers
It doesn’t matter if you own a product or are an affiliate, make your
list an offer only they’ll be getting. It could be for the next 48
hours you’re offering 20% discount on your product. Or you offer an
extra bonus but only if they order something through your affiliate
link.
Tip 5.5: Keep in regular contact with your subscribers
It’s when you email your list 2 times a month that they begin to forget
who you are. Stay in regular contact and people will begin to know,
like and trust you. Above all don’t forget this one golden rule of
listbuilding… the money is in your “relationship” with your list not
it’s size.
——————————–
About the Author
Brian Terry is the Co-founder of ListHero where he provides you with
the fastest, easiest way to build your list for free.
http://www.listhero.com/44407
——————————–

List Building… July 1, 2008

Posted by Virtual Assistant in Administrative Assistant, Interent Marketing, Marketing, Productivity Coaching, Virtual Services, Web Marketing, eNewsletters, eZine, entrepreneur, small business, solo professional, solopreneur.
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I’m evaluating a viral list building software tool from the folks at ListHero.com.

It’s the fastest, simplest and easiest way to build your list that I’ve seen
in a long while.

Here’s all you do…

  • Create a short ad that promotes
    your newsletter or ezine
  • Add some code to the pages of your website
  • … sit back and watch your list
    grow.

ListHero helps you generate 1,000’s of highly targeted
subscribers for free and pays you generous affiliate commissions as
your list grows.

I’ll let you know what I think of it once I’ve had a chance to check it out. Meanwhile go grab access to this free viral listbuilding software while it’s still free.

Building Your Mailing List with Downloads June 13, 2008

Posted by Virtual Assistant in Marketing, Productivity Coaching, Virtual Services, Web Marketing, small business, web design.
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A mailing list is the lifeblood of your online business. The old adage “the money is in the list” cannot be true enough — if you had a targeted list of prospects to contact each time you have a new product, you will be able to save a lot of effort by marketing it to your existing list of targeted prospects.

You can actually build up a targeted list of prospects that are interested in your products by offering a relevant download on your website. For example, let’s take a look at a very good example — apple.com. When you download the free iTunes and Quicktime software from their site, they will ask you to fill in an optional name and email form so that they can send you offers on songs that you can purchase via — guess where — iTunes!

In reality, you do not need to offer such a “heavyweight” download such as a full-feature software like iTunes.  You can attract prospects equally well with some quality freebies such as a simple report, a free wallpaper, and so on. The important thing is that your download offers enough value for the prospect to be willing to give away his/her own email address to get it.

However, slapping together a simple download and putting a link on your website won’t be enough to attract qualified prospects. You will have to do some homework in order for your lead-generating mechanism to work well for you.

First of all, you must place your download form prominently on your website. Preferably, dedicate a page to it and link to that page from every other page of your website. That way, there is no way your visitors cannot find the download page, and when they do, you’ll get some of them converted into your prospects!

Also, you have to put a little effort into promoting your download. Explain and elaborate on the values of the download, and why your visitors should download it. You might think why would anyone want to pass on a freebie, but most of your visitors would be too lazy to take the effort to download it because most of their downloads just sit on the harddisk collecting virtual dust. So it is important to show your visitors why they should download your freebie.

15 Tasks to Delegate to a Virtual Assistant… June 9, 2008

Posted by Virtual Assistant in Administrative Assistant, Marketing, Productivity Coaching, Virtual Admin, Virtual Services, Web Marketing, small business, virtual assistant.
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15 Tasks to Delegate to a Virtual Assistant and Comprehensively Build your Business

So you are thinking about hiring a virtual assistant? …but you are overwhelmed by the delegation process…

Here is a list of 15 tasks you can delegate to your virtual assistant and free up your time to have a more profitable business.

Get this free report now!